Let’s get the basics out of the way. You definitely need a profile photo. While a professional head shot with a neutral background is preferred, an effectively cropped photo of you from Instagram will make do for now.
Next, you want to edit your info. Try not to leave any blanks. Write a simple but catchy headline like “Second-year management student at the University of Melbourne” or “Digital marketing assistant at X Agency”. If you’re unsure of what to put, imagine you’ve just been introduced to a recruiter at an event, after saying your name, this is the next sentence out of your mouth describing yourself.
Onto the third most important thing after the photo and the headline: the summary. Think of the time you put into shaping the perfect Tinder bio to prove you’re witty and attractive. Now think about how terrible Tinder is. Now think about how much time you should put into making you look intelligent and attractive to employers, and how great not being unemployed is.
Here is an awesome SAMMPress article on how to brand yourself in the digital age.
In addition to the introduction, there are a few more segments that you have to fill. These include education, work experience, volunteering, and skills. Think of this part as similar to an online resume, but instead of tailoring it for one role at a unique company, you want us much breadth and depth as possible.